Video and the critical incident technique

I’ve been writing a bit about critical incident techniques this week and had a small thought about the use of video for observations. In their review of the technique, Butterfield et al (2005) describe how researchers have moved away from Flanagan’s (1954) emphasis on observation towards a model of participant reporting and interviews. They speculate that this may be because observation is ‘very labour intensive and therefore expensive to gather data in this way’ (pp 480-481). Heath, Hindmarsh & Luff (2010), however, describe digital video as a tool that offers a ‘cheap and reliable technology that enables us to record naturally occurring activities as they arise in ordinary habitats, such as the home, the workplace or the classroom. These records can be subject to detailed scrutiny. They can be repeatedly analysed and they enable access to the fine details of conduct and interaction that are unavailable to more traditional social science methods’ ( p 2). The use of digital video as a daat collection tool may, therefore, allow Flanagan’s emphasis on observation in critical incident analysis to to remerge.

References
Butterfield, L.,D., Borgen, W.A., Amundson, N., E., Maglio. A-S. T. (2005) Fifty Years of the critical incident technique: 1954-2004 and beyond. Qualitative Research 5(4):475-497
Flanagan, J.C. (1954) The Critical Incident Technique. Psychological Bulletin, 51(4): 327-358
Heath, C., Hindmarsh, J., Luff, P. 2010 Video in Qualitative Research: analysing social interacton in everyday life. Sage. London

Advertisements
This entry was posted in Uncategorized and tagged , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s